While temperatures heat up outside, it's a winter wonderland inside South African malls – Quartz

While temperatures heat up outside, it's a winter wonderland inside South African malls – Quartz
QuartzWhile temperatures heat up outside, it's a winter wonderland inside South African mallsQuartzIt's Christmas at malls in South Africa, and despite the outside temperatures hovering around 26°C (80°F), inside it's a winter wonderland. This seasonal disparity, and South Africa's diversity, pose a vexing question for retailers: What does African …
While temperatures heat up outside, it's a winter wonderland inside South African malls – Quartz